Wednesday, 9 November 2016

Realize the Increasing Importance of Calendars in Our Life

  People’s day-to-day activities have always included calendars as a part and parcel of it. However, to choreograph our dynamic schedules and fine tune our busy lives these days it seems like we need them more than ever.
  In daily life, the calendar has a pivotal role in so many forms—phone calendar, desk calendars, wallet-sized calendars, wall calendars,  custom pocket calendarsavailable online, computer calendars, calendar magnets, online calendars, etc. In the promotional products industry, calendars are a mainstay. The role of calendars in particular advertising or promotion has been studied by the PPAI.

Importance of the Calendar in Daily Life
  Almost eight out of 10 respondents said calendars were either extremely important, very important or important or when asked how important a calendar was to people in their daily lives.


Reasons to Use a Calendar 
  The predominant reasons when asked to specify reasons as to why they used a calendar were:

• Checking dates—Using a calendar to check dates was reported by 83% of people.
• 81% reported that they use it to record their appointments.
• 78% reported that they use it to keep track of holidays and special dates.

  Calendars are used by a little less than half of the respondents to make notes or keep a record of events. Thus, the wide use of calendars is proved by the open-end comments of the users. It has been seen that calendars are even used by the families with children to keep their children events, homework assignments, and appointments. The business men distribute his company calendars to popularize his services and products. To keep track of medications taken, older people used the calendar. Diabetics tended to keep a health log noted and track their sugar levels on a regular basis on the calendar. To indicate monthly billing dates others used the calendar. It seemed like calendars have a specific use for every age group.  Accommodating some of these above-listed uses spots on the calendar must be incorporated by the proactive calendar suppliers.

Portability of Calendars
  Dating back to the early 1900s portable calendars, those that fit in the purse, wallet or pocket, have originated since earlier. In fact, they originated even earlier than this. Members of the Roman army used examples of ancient portable monthly calendars and carried these calendars wherever the army was stationed and from place to place. Even now at the present, these calendars have possessed the same value. People buy these custompocket calendars online and carry them wherever they go and prefer this a lot as it helps them to stay updated anywhere anytime they want.

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